Drive ROI by segmenting your top visitors and targeting them across marketing channels.
How CPG companies can use third-party data to optimize product supply, shelf placement, marketing strategy, and more.
How an insurance provider turned a disengaged contact list into over $100,000 of sales with one email
The most 'motherly' cities in the US, according to social media activity.
The most 'bookish' cities in the US, according to social media activity.
Segment site visitors in seconds with PersonaLive.
Build a winning, data-driven expansion plan in four steps.
How to unlock the true value of your foot traffic data.
The home goods ecommerce brand saw a 28% increase in click-through rate by targeting top segments.
Now you can view social media-generated information by gender to enhance audience targeting and increase ROI.
A segmentation analysis of the visitors to Chicago bars on St. Patrick's Day.