How a Shopping Center Used Spatial.ai’s GeoWeb Data To Lift Visits by 16%
Using Spatial.ai's GeoWeb dataset, Von Maur opened a thriving new department store in Detroit—the first in over a decade.
How Ecletticos Optimized Facebook Campaigns With PersonaLive Segmentation
The home goods ecommerce brand saw a 28% increase in click-through rate by targeting top segments.
Sonic: Analyzing Customer Behavior Change During Covid
Sonic’s unique format lends itself to success when dine-in is less popular. How can Sonic understand who their new customers are and retain that audience as the economy moves back to a new normal?
How To Personalize Email Campaigns With PersonaLive Segmentation
A national insurance provider used the PersonaLive segmentation system to personalize their current marketing touchpoints and strategically expand their audience, resulting in a 7.67% higher open rate and a 14.44% higher conversion rate.
FollowGraph is an AI-driven dataset that quantifies consumer interest in brands, influencers, media, and more at a geographic level. In this course, we show you how to apply this powerful dataset across various industries.
PersonaLive 101 Crash Course
Take a tour of the PersonaLive platform and learn how to append, analyze, and activate segments.
Foot Traffic Segmentation for CRE
Learn how to combine foot traffic data with PersonaLive's behavioral segmentation to quantify tenant fit.
Audience Builder: Using Segments For Online Marketing
Learn how to use the Audience Builder to easily target your top segments online with personalized advertising.
Identify Target Segments
Learn how to use the Insight Tool and Brand & Feature Sorters to see the relationships between the PersonaLive segments and real-world brands.
Learn how to build an effective customer segmentation to center your team on your #1 asset: your customers.