Use Cases
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Geosocial Use Case: Site Selection
Surgically select your next store or optimize your portfolio based on real customer behaviors.
Jimmy Chase
|
September 20, 2019
Why do locations with similar demographics often perform so differently? Using Esri's Business Analyst platform, we analyzed the Geosocial data around 5 locations in a discount fashion retailer's portfolio.
Learn how to leverage this data when selecting your next site by accessing one of the following resources:
Looking for other use cases?
Explore the growing list of use cases for Geosocial data, such as Leasing Strategy, Marketing, and Urban Planning.
Personalive segmentation uses social media, mobile foot traffic, online activity, and individual-level demographics to organize every US household into one of 80 behavioral segments. These segments provide visibility to the online and offline preferences of the customers visiting any US property.
01 Append
02 Analyze
03 Activate
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Ready to get started with Geosocial data?
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