Use Cases

Geosocial Use Case: Suitability Analysis

Jimmy Chase

|

November 25, 2019

In our previous post for Portfolio Analysis, we identified which Geosocial segments are related to successful Shinola stores. The result was the Shinola Index - a performance metric made up up LGBTQ Culture, Bookish, Girl Squad, and Coffee Connoisseur. 

Today, we pick up where we left off and use that index to choose a new Shinola store in the Cincinnati market.

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Looking for other use cases?

Explore the growing list of use cases for Geosocial data, such as Site Selection, Leasing Strategy, and Marketing.

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