Announcements Joins NVIDIA Inception Program for AI Startups

Lyden Foust


February 11, 2019

Cincinnati, OH — February 11th, 2019 — today announced it has joined the NVIDIA Inception program, which is designed to nurture startups revolutionizing industries with advancements in AI and data sciences. is a core technology that organizes billions of social conversations into 70+ actionable segments revealing the personalities, attitudes, and interests of communities down to the block level. The company’s clients in retail, real estate, and CPG are using Spatial’s “GeoSocial” data to map and predict demand for retailers or products at a given location.

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The NVIDIA Inception program will benefit by providing leading-edge resources in artificial intelligence, deep learning, and data science, while also offering access to a global network of deep learning experts.

“We’re thrilled to join the select list of startups in the NVIDIA Inception program. This supports our vision of bringing the quantified human-voice to all location decisions,” said Lyden Foust, co-founder and CEO of “The collaboration with NVIDIA will support our team’s drive to push the limits of human understanding, quantifying community personality, and revealing the bottom-line impact on revenue.”

NVIDIA’s Inception program is a virtual accelerator program that helps startups during critical stages of product development, prototyping, and deployment. Every Inception member gets a custom set of ongoing benefits, from hardware grants and marketing support to training with deep learning experts.

About’s Geosocial data is the world's first human-driven location dataset - built by organizing billions of location-based social media into 72 segments. Since launching their Geosocial segmentation in 2019 companies like Ford, TSCG, Keller Williams and over 150 retailers/restaurants with 100,000+ locations use Geosocial data to predict demand, select locations and uncover the invisible community characteristics that have a bottom-line impact on their business. is backed by Serra Ventures, M25, Futureshape, and Techstars. They have won multiple awards in machine learning and artificial intelligence from Google, Fortune Magazine, and Disruptor Daily. For more information, visit the company website at
How PersonaLive Segmentation System Works

Personalive segmentation uses social media, mobile foot traffic, online activity, and individual-level demographics to organize every US household into one of 80 behavioral segments. These segments provide visibility to the online and offline preferences of the customers visiting any US property.

01 Append

Draw a polygon around a property to identify the behavioral segment of every visitor.

02 Analyze

Rank the top customer types visiting a location. Then match retailers based on online and offline activities of visitors.

03 Activate

Demonstrate visitor brand affinity to close deals. Activate marketing campaigns to drive target segments to your location.

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